Home / News & Insights / Industry News / New Trend in Home Textile Market - Personalized Customized Pillowcases in High Demand

Jan, 01, 1970

Industry News

New Trend in Home Textile Market - Personalized Customized Pillowcases in High Demand

In the era of personalized consumption, the home textile industry is also continuously exploring new service models. Recently, several home textile brands have launched personalized customized pillowcase services, allowing consumers to choose the material, pattern, and color of the pillowcase according to their preferences.

The introduction of this service not only meets consumers' demand for personalized products but also brings new market opportunities to home textile brands. Surveys show that over 60% of consumers are willing to pay extra for personalized customized pillowcases. Industry analysts believe that personalized customization services will become a new trend in the home textile industry.